Measured · 6 min read
Affiliate Marketing Malaysia and Philippines: A Beginner's Guide to Earning with Shopee (2026)
By Edward ChuSocial Traffic & Group-Buy Expert
Key points
- Affiliate marketing: recommend a product, earn when it sells. No stock, no shipping, no customer service.
- Shopee is a practical place to start: across Malaysia, the Philippines and Singapore, "shopee affiliate" is searched more than the TikTok and Lazada affiliate terms we checked, and each country publishes its own rules.
- Short videos are a great way to grow it: every video can reach new people and is another chance to sell.
What is affiliate marketing?
Affiliate marketing is a pay-for-results partnership. A marketplace or brand gives you a personal link for each product; you introduce the product to people who need it; when someone buys through your link, you earn a commission.
The appeal is simple: you hold no stock, ship nothing and handle no returns. The seller and the marketplace take care of all of that. Your job is to explain the product well enough that someone wants it.
How does an affiliate commission get counted?
- You join a programme and get a tracking link for each product
- You put the link in a video, a post or an article
- Someone clicks it and completes a purchase
- The completed order adds commission to your account balance, which is paid out once it reaches the minimum
Which affiliate programmes do people in Southeast Asia look for?
Search volume shows how often people look up each programme. Across Malaysia, the Philippines and Singapore, the Shopee term comes out on top of the ones we checked:
| Search term | Monthly searches (MY + PH + SG) |
|---|---|
| shopee affiliate | 10,000 to 100,000 |
| tiktok affiliate | 1,000 to 10,000 |
| lazada affiliate | 1,000 to 10,000 |
| affiliate marketing malaysia | 1,000 to 10,000 |
| affiliate marketing philippines | 100 to 1,000 |
How does the Shopee Affiliate Program work in Malaysia and the Philippines?
Each Shopee country runs its own programme with its own terms. These are the points that matter most to a beginner, from Shopee's own help centres:
| What Shopee says | |
|---|---|
| What earns commission (MY) | A completed purchase made by a buyer who reached Shopee through your affiliate link |
| Your channels (MY) | Must be publicly accessible; on Facebook, a fan page rather than a personal profile |
| Payout (MY) | Added to your balance monthly, paid monthly once it reaches RM50 |
| Who can apply (PH) | Based in the Philippines, with at least one social post in the last 14 days |
| Review time (PH) | Around 30 business days, longer when many people apply |
Commission rates depend on the category and current campaigns; your dashboard shows each product's rate. For sign-up steps and how to grow your earnings, read Shopee Affiliate Program 2026.
How do you start affiliate marketing as a beginner?
- Pick one channel. Short video, a public blog or a Facebook fan page all work (Shopee Malaysia accepts Meta promotion through a fan page, not a personal profile). Short video is a great first choice because it can reach people who do not follow you yet.
- Join the Shopee Affiliate Program. Check your local programme's official application steps and eligibility rules, then apply and wait for approval.
- Choose a few categories you know. Check commission, sales and ratings, then compare commission rates in your dashboard.
- Post consistently. One product per video: who it is for, what it solves, why now.
- Follow your numbers. Clicks, orders and commission in your dashboard show which categories deserve more of your time.
Why do short videos work so well for affiliate marketing?
Short videos can be recommended to people beyond your followers, so a new account can still be seen. One video about one product also matches how people shop on their phones: see it, want it, buy it.
The hard part is making good videos every day. That is where AI helps: VeloFlow has produced over 3 million AI product videos, no filming and no models, with presenters and voice-over in the local language, and has driven over a million items sold. See how in AI Product Video Generator, or read more about VeloFlow.
Frequently asked questions
- What is affiliate marketing?
- Affiliate marketing means recommending a brand's or marketplace's products with your own tracking link and earning a commission when someone buys through it. You hold no stock and handle no shipping or customer service; you focus on the recommendation.
- How do I start affiliate marketing in Malaysia?
- Start with a marketplace programme such as the Shopee Affiliate Program: a wide product range, public rules and a dashboard that shows clicks and orders. Follow your local programme's official application steps and eligibility rules, choose a few categories you know, and share your links in short videos or posts.
- Do I need a lot of followers to start affiliate marketing?
- No. Short videos are shown to people who do not follow you yet, which makes them a good way for a new affiliate to reach first buyers. Your social media must be publicly accessible, and on Facebook Shopee Malaysia accepts a fan page rather than a personal profile.
- How does Shopee Malaysia pay affiliate commission?
- According to Shopee Malaysia's terms, commission is added to your account balance monthly and paid monthly once the balance reaches RM50. Amounts below RM50 roll over until they reach it.
- How much commission can I earn as a Shopee affiliate?
- Rates depend on the country, the product category and the campaigns running. Your affiliate dashboard and your country's official Shopee Affiliate Commission Rates page show the current figures.
- Which products are best for beginner affiliates?
- Everyday products people buy again and again, products whose benefit you can show in a few seconds, and products with a good commission rate in your dashboard. Beauty, home storage and small appliances are good places to start.
Sources
- Shopee Malaysia Help Centre, "Shopee Affiliate Program Terms and Conditions" (last updated 27 August 2026, read 2026-10-10): completed purchases, affiliate media, monthly payout and the RM50 minimum.
- Shopee Philippines Help Centre, "How to join the Shopee Affiliate Program?" (read 2026-10-08): criteria and review time. Rules change; your local help centre and affiliate dashboard are authoritative.
- Search interest: Google Keyword Planner, Malaysia, Philippines and Singapore combined, average monthly searches shown as Google's ranges, read 2026-10-08.
- AI product videos: VeloFlow company figures, covering the VeloFlow platform, other production systems and business partners: over 3 million since late May 2026, counted October 2026.
- Items sold: VeloFlow company figures, covering the VeloFlow platform and business partners: over a million items, counted October 2026.