Measured · 6 min read
What Sells on Shopee Philippines? Best-Selling Categories for Affiliates (2026 Data)
By Edward ChuSocial Traffic & Group-Buy Expert
Key points
- Whitening, solar and rechargeable appliances are Shopee Philippines' standout categories. "Whitening body" ranked first by sales among 1,671 keywords we measured.
- Philippine bestsellers outsell Taiwan's in 13 of 20 categories: lipstick 7.5x, body lotion 6.5x, electric fans 5x.
- Filter by commission first: ₱20 or more per item keeps about 17% of products.
What sells best on Shopee Philippines?
On 7 August 2026 we ranked 1,671 Shopee Philippines keywords by the sales of their top products. Two groups stand out:
- Whitening and skincare. "Whitening body" ranked first of all 1,671 keywords (median 8,831 units sold), with "whitening soap" and "whitening lotion" also in the top 30.
- Solar and rechargeable appliances. Keywords such as solar lights and rechargeable fans had 45 to 48 of every 50 products at ₱20 or more commission, the best of any group in the ranking.
| Category | What we measured on Shopee Philippines |
|---|---|
| Whitening and skincare | "Whitening body" ranked first by sales (median 8,831 units); whitening soap and lotion in the top 30 |
| Solar and rechargeable appliances | 45 to 48 of every 50 products at ₱20+ commission, the highest in the ranking |
| All sampled products | Median 4,215 units sold across 1,200 products |
How do Shopee Philippines bestsellers compare with Taiwan's?
We used Shopee's official affiliate API to pull the top 50 sellers in 20 everyday categories in the Philippines and in Taiwan (a mature Shopee market, used here as the baseline), and compared the median units sold (measured 8 October 2026). The Philippines was bigger in 13 of the 20 categories, with a median ratio of 1.65x.
| Category | Taiwan | Philippines | Ratio |
|---|---|---|---|
| Lipstick | 689 | 5,197 | 7.5x |
| Body lotion | 823 | 5,341 | 6.5x |
| Electric fan | 716 | 3,561 | 5.0x |
| Power bank | 895 | 2,741 | 3.1x |
| Slippers | 1,759 | 5,043 | 2.9x |
| Shampoo | 1,841 | 5,098 | 2.8x |
| Tumbler | 794 | 2,140 | 2.7x |
| Bluetooth earphones | 1,223 | 2,432 | 2.0x |
| Charging cable | 2,997 | 5,653 | 1.9x |
| Phone case | 1,592 | 2,262 | 1.4x |
| Facial wash | 1,273 | 1,801 | 1.4x |
| Storage box | 4,236 | 5,873 | 1.4x |
| Women's bag | 130 | 6,782 | 52x |
How should you read these numbers?
Each row compares the median sales of the top 50 products in the same category. Beauty, small appliances and phone accessories all have deep benches of bestsellers in the Philippines, and lipstick and body lotion top Taiwan by more than six times. The women's bag ratio is unusually high because the Taiwanese search term we used has a low median, so treat it as a rough indication only.
How do you pick products to promote on Shopee Philippines?
The median product in our Shopee Philippines sample had sold 4,215 units. A practical way to start is to use commission per item as your first filter, then pick the strong sellers from what is left.
| Commission per item | Share of products kept |
|---|---|
| ₱10 or more | 35.7% |
| ₱20 or more (suggested start) | 17.0% |
| ₱30 or more | 7.9% |
| ₱50 or more | 3.3% |
- Start at ₱20 and adjust. Raise the floor once you see which products convert for you.
- Lead with the local strengths. Whitening, solar and rechargeable appliances, plus lipstick, body lotion and electric fans.
- Let your data decide. Keep the products that sell and swap out the quiet ones. More selection methods are in how to pick Shopee affiliate products.
Who can join the Shopee Affiliate Program in the Philippines?
| Item | What Shopee Philippines says |
|---|---|
| Who can apply | Based in the Philippines, with at least one social media post in the last 14 days |
| Programme website | affiliate.shopee.ph, the address the Philippine help centre links to |
Commission rates, the dashboard and payouts are covered step by step in the Shopee Affiliate Program Philippines guide. Rules change from time to time, so follow Shopee Philippines' official pages for the current version.
How do you turn Shopee Philippines products into videos?
VeloFlow puts product research, video production and uploads in one app, with the Philippines store built in.
- Switch to the Philippines store and search a keyword
- Set your filters: commission, sales and rating, starting from ₱20
- Pick products: AI produces the videos with presenters and voice-over in the local language, so you never need to be on camera
- Upload automatically: VeloFlow auto-uploads 50 to 70 videos a day per account on the Southeast Asian Shopee sites
To compare the Philippines with Indonesia and Taiwan, see Shopee Video Affiliate in Southeast Asia. Every sale you drive is a chance to earn commission.
Frequently asked questions
- What sells best on Shopee Philippines?
- In our ranking of 1,671 Shopee Philippines keywords by sales, whitening products stand out: "whitening body" ranked first. Solar lights, rechargeable fans and other rechargeable appliances form the second group, and they had the best commission profile in the ranking.
- Which Shopee Philippines categories outsell Taiwan's?
- Comparing the top 50 sellers in 20 everyday categories, the Philippines was bigger in 13. Lipstick sold 7.5 times Taiwan's median, body lotion 6.5 times and electric fans 5 times (measured 8 October 2026).
- What commission should I filter for on Shopee Philippines?
- Start with ₱20 or more commission per item. In our sample of 1,200 Shopee Philippines products, that floor kept about 17% of them, which makes it a useful first filter before you look at sales.
- Who can join the Shopee Affiliate Program in the Philippines?
- According to Shopee Philippines, applicants must be based in the Philippines and have at least one social media post in the last 14 days. Follow the official application page for the current rules.
- Do I need to appear on camera to make Shopee product videos?
- No. VeloFlow generates the product videos with AI presenters and voice-over in the local language; you choose the products, and the app uploads the videos for you.
Sources and method
- Philippines vs Taiwan: queried on 2026-10-08 through Shopee's official affiliate API (productOfferV2, sorted by sales). For each of 20 everyday categories we used the local keyword in each market and compared the median units sold of the top 50 sellers; the 1.65x is the median of the 20 per-category ratios. Philippine keywords: sunscreen, facial wash, lipstick, shampoo, body lotion, phone case, bluetooth earphones, charging cable, power bank, electric fan, slippers, t-shirt, socks, women bag, storage box, tissue, snacks, cat litter, toys, tumbler. Results depend on the keywords chosen; read them as orders of magnitude.
- Categories and commission floors: measured 2026-08-07 — 1,200 Shopee Philippines products from 12 category keywords (median 4,215 units sold; the share kept at each commission floor), and a ranking of 1,671 keywords by sales, which gives the whitening, solar and rechargeable-appliance results.
- Who can join: Shopee Philippines Help Centre, Shopee Affiliate Program (help.shopee.ph, read 2026-10-08): applicants must be based in the Philippines with at least one social media post in the last 14 days. The programme website affiliate.shopee.ph is the address the same help centre article links to (read 2026-11-02).
- Posting allowance: 50 to 70 videos per account per day on the Southeast Asian Shopee sites, from VeloFlow's day-to-day operation of Shopee Video accounts.